When you are starting your career in financial planning, the common instinct is to be a versatile professional. You want to prove you can help anyone with a heartbeat and a brokerage account. There is immense value in being a generalist early on; it allows you to build a broad base of knowledge and understand the vast landscape of the industry. You might think that staying broad makes you more employable, after all, it keeps every door open. In 2026, the industry has room for both the ...












